the Power of a Handwritten Note

by blogadmin 10. December 2018 03:43

  

  John Karle | Sales Edition | December 10, 2018

When was the last time you received a handwritten note or card? How did you feel when you opened it? It can be powerful.

Think about it. There's something special about going through the daily pile of bills and junk mail to find a hand addressed envelope with your name on it. In a world of immediate gratification and instant communication through technology, a hand-written letter allows us to take pause and feel connected to a human.

Starting this month and monthly for the new year, I encourage you to sit down and handwrite a thank you message in a special occasion card or note card to your top clients. If you are not sure where to start, aim for at least 3 sentences. Start with a (1) greeting and thank you, (2) something personal or complimentary, (3) a sentence about your client's business or your relationship with them, and (4) your wish for their success.

Here is an example:

Dear Bob,

I want to take a moment and thank you for being a client of "X" company. I've enjoyed your creativity and quick thinking and getting to know you over the past year(s)! I appreciate the opportunity to work with you and the business you've given me. Wishing you continued success in the new year!

All the best,

John 

Do Your Employees Tell Friends and Family They LOVE Where They Work?

by blogadmin 27. September 2018 01:35

  

 HR & Recruiting Edition | September 27, 2018

"Customers will never love a company until the employees love it first." -Simon Sinek

Employees spend half their lives at work. It should at least be a pleasant experience. Whether employees are treated unfairly or believe to be treated unfairly, morale is the first to go. What then soon follows? Teamwork and productivity. After this, dissatified employees begin to share their negative experiences at work with family, friends, and their social media netwwork thus turning away potential customers and job candidates.

In order for employees to love their work place, these 3 things matter:

1.  Taking interest in the well-being and success of employees

2.  Providing support, mentoring, and tools for employees to grow

3.  Keeping up the physical environment in which they work in daily

In order for employees to love their work place, use these 3 approaches:

1. Engage and ask your employees what they love and what you could do differently to reduce frustrations

2. Involve your employees in decisions and let them know their voices are being heard

3. Be authentic and sincere by refining your communication style, systems, and practices to honor employees and build trust

It's good to view your employees as internal customers. This means that each employee must be considered a valued client who can always be treated with patience, dignity and respect. Then, you can count on your employees sharing why your company is a great place to work and patronize. 

Stop Talking and Start Selling!

by blogadmin 11. September 2018 01:14

We have all heard the saying, "we have one mouth and two ears." Thus, we should listen twice as much.

Do you know how to actively listen? To engage with the person speaking? Making eye contact, listening and jotting down a note or two shows your sales prospect that he or she is your sole focus.

Additionally, if you come prepared for the appointment, you will be able to ask the correct questions in order to help them solve their problem. Be sure to give the person a chance and enough time to answer. Invite them to expand on the information, by asking, "how so? why? tell me a little more about the situation." Using open ended questions invites more information and more trust.

Conveying interest using body language such as leaning  in to the conversation and putting your pen down also shows intent and interest.  

Try practicing these active listening skills at home. Your family will be amazed with the interest you are showing with these small techniques. Who knows? You may learn something about the teenagers in your life!

Your sales will increase as your listening increases. So, stop talking and start selling!

Best Wishes,

John 

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